{"id":25476,"date":"2020-06-17T10:53:14","date_gmt":"2020-06-17T08:53:14","guid":{"rendered":"http:\/\/www.psib-psoe.org\/menorca\/?p=25476"},"modified":"2020-06-17T10:53:25","modified_gmt":"2020-06-17T08:53:25","slug":"el-conseller-deconomia-miquel-company-presenta-la-guia-de-suport-per-la-venda-digital-als-comercos-locals","status":"publish","type":"post","link":"https:\/\/www.psib-psoe.org\/menorca\/el-conseller-deconomia-miquel-company-presenta-la-guia-de-suport-per-la-venda-digital-als-comercos-locals\/","title":{"rendered":"El conseller d&#8217;Economia, Miquel Company, presenta la Guia de suport per la venda digital als comer\u00e7os locals"},"content":{"rendered":"<div class=\"wpb-content-wrapper\">[vc_row el_class=&#8221;img_noticia&#8221;][vc_column][vc_single_image image=&#8221;25477&#8243; img_size=&#8221;full&#8221;][\/vc_column][\/vc_row][vc_row el_class=&#8221;intro&#8221;][vc_column][vc_column_text][\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/2&#8243;][vc_column_text]El conseller d\u2019Economia i Territori, Miquel Company ha presentat aquest mat\u00ed una Guia digital de suport a la venda en l\u00ednia per a comer\u00e7os, serveis i en general qualsevol activitat comercial, acompanyat per l\u2019autor del treball, el consultor Oriol Cessena de l\u2019empresa Focalizza. L\u2019objectiu d\u2019aquesta guia \u00e9s oferir eines al teixit econ\u00f2mic de Menorca per a la seva digitalitzaci\u00f3.<\/p>\n<p>La idea va sorgir per part del departament d\u2019Economia i Territori del Consell davant de la necessitat d\u2019impulsar la tecnologia digital pel comer\u00e7 de proximitat en un context de Covid-19 i segurament de post Covid-19, a partir de la reflexi\u00f3 que el comer\u00e7 local seguir\u00e0 sent local i no digital, per\u00f2 si tecnol\u00f2gic, tal com ha explicat Oriol Cessena. Una reflexi\u00f3 nascuda durant els Di\u00e0legs Era Made in Menorca que va impulsar el mateix departament durant el confinament. <span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p>Aix\u00ed la guia intenta acostar, d\u2019una manera amena i pedag\u00f2gica, els comer\u00e7os al m\u00f3n tecnol\u00f2gic i ho fa a partir de set grans apartats com s\u00f3n la missatgeria instant\u00e0nia, la venda telef\u00f2nica, la videoconfer\u00e8ncia, les webs o les aplicacions m\u00f2bils, entre d\u2019altres.<span class=\"Apple-converted-space\">\u00a0<\/span>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text]Punt per punt es van desgranant els elements m\u00e9s importants que un comer\u00e7 hauria de tenir en compte amb la inclusi\u00f3 d\u2019exemples pr\u00e0ctics i recomanacions en forma de v\u00eddeos tutorials que es despleguen en aquest treball.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p>El conseller d\u2019Economia i Territori, Miquel Company, ha dit que \u2018despr\u00e9s de llegir la guia, volem que els comer\u00e7os disposin d\u2019eines pr\u00e0ctiques de com implementar el Whatsapp, com potenciar la venda telef\u00f2nica en el comer\u00e7, quan emprar la videoconfer\u00e8ncia i perqu\u00e8, quan s\u2019ha de fer el pas online o quines aplicacions de geolocalitzaci\u00f3 s\u00f3n m\u00e9s interessants\u2019. Per la seva part, l\u2019autor de la guia, Oriol Cessa ha explicat que \u2018en s\u00edntesi, la guia pret\u00e9n que el comer\u00e7 pugui migrar aquest concepte de proximitat cap a la tecnologia\u2019.<span class=\"Apple-converted-space\">\u00a0<\/span>[\/vc_column_text][\/vc_column][\/vc_row]\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row el_class=&#8221;img_noticia&#8221;][vc_column][vc_single_image image=&#8221;25477&#8243; img_size=&#8221;full&#8221;][\/vc_column][\/vc_row][vc_row el_class=&#8221;intro&#8221;][vc_column][vc_column_text][\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/2&#8243;][vc_column_text]El conseller d\u2019Economia i Territori, Miquel Company ha presentat aquest mat\u00ed una Guia digital de suport a la venda en l\u00ednia per a comer\u00e7os, serveis i en general qualsevol activitat comercial, acompanyat per l\u2019autor del treball, el consultor Oriol Cessena de l\u2019empresa Focalizza. L\u2019objectiu d\u2019aquesta guia \u00e9s oferir eines al&hellip;<\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[89,2,1,92],"tags":[],"class_list":["post-25476","post","type-post","status-publish","format-standard","hentry","category-consell-de-menorca","category-federacio-de-menorca","category-federacio-de-menorca-portada","category-portada"],"_links":{"self":[{"href":"https:\/\/www.psib-psoe.org\/menorca\/wp-json\/wp\/v2\/posts\/25476"}],"collection":[{"href":"https:\/\/www.psib-psoe.org\/menorca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.psib-psoe.org\/menorca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.psib-psoe.org\/menorca\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.psib-psoe.org\/menorca\/wp-json\/wp\/v2\/comments?post=25476"}],"version-history":[{"count":0,"href":"https:\/\/www.psib-psoe.org\/menorca\/wp-json\/wp\/v2\/posts\/25476\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.psib-psoe.org\/menorca\/wp-json\/wp\/v2\/media?parent=25476"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.psib-psoe.org\/menorca\/wp-json\/wp\/v2\/categories?post=25476"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.psib-psoe.org\/menorca\/wp-json\/wp\/v2\/tags?post=25476"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}